Under the Slogan “Life’s Good”, LG Egypt Provides Maintenance Services for Air Purifiers at Fayoum Oncology Center

As part of its ongoing commitment to supporting the healthcare sector and improving the quality of life in Egypt, LG Egypt has launched a new phase of its corporate social responsibility (CSR) initiatives. The company is providing periodic maintenance services for the air purifiers it donated two years ago to the Fayoum Oncology Center, ensuring continued efficiency in air purification and maintaining a safer environment for both patients and medical staff.

This initiative is carried out in cooperation with Misr El Kheir Foundation, reaffirming the success of their long-term partnership in supporting Egyptian society, especially in vital areas such as healthcare.

Through this initiative, LG Egypt seeks to maintain the performance of the devices that contribute to improving indoor air quality in hospitals and medical centers. This aligns with the company’s global vision of promoting a cleaner, healthier environment in harmony with its iconic slogan, “Life’s Good.”

Sustained Commitment to Community Well-Being

Mohamed El Gedawy, Marketing and PR Manager at LG Egypt, stated:

“At LG, we believe that corporate social responsibility is not a temporary initiative but a long-term commitment to society. Through regular follow-ups on the appliances we have donated, we ensure that hospitals, medical centers, and patients benefit from them in the best possible way.
We are proud to continue our collaboration with Misr El Kheir Foundation on this project, which truly reflects LG’s values of generosity and sustainability.”

El Gedawy emphasized that LG Egypt will continue to support healthcare institutions across Egypt’s governorates through various initiatives designed to enhance quality of life and strengthen the healthcare system.

Advanced Maintenance and Sterilization Technologies

Mohamed Samir, Head of the After-Sales Service Sector at LG Egypt, added:

“In our After-Sales Service Department, we prioritize the performance quality of our appliances. Regular maintenance not only preserves operational efficiency but also ensures a safer and healthier environment in hospitals, healthcare centers, and homes.
We continuously strive to provide comprehensive services using the latest cleaning and sterilization technologies to deliver the best possible user experience.”

LG’s maintenance efforts extend to washing machines, refrigerators, and air conditioners, as part of an integrated strategy to extend appliance lifespan, reduce energy and detergent consumption, and ensure a healthier home environment.

All maintenance work is carried out by a specialized technical team that dismantles the products, cleans key internal components, and sterilizes them using UVNano technology — an advanced ultraviolet sterilization method proven to eliminate 99% of germs and bacteria.

Comprehensive Hygiene Solutions

For instance, in washing machines, the cleaning service removes buildup from water inlets, outlets, and door seals; eliminates detergent residue; and prevents mold and fungi caused by moisture. This enhances washing performance, improves water circulation, extends the machine’s lifespan, and reduces both electricity and detergent consumption.

Additionally, LG offers a range of specialized cleaning and filtration products, including:

• Washing machine cleaning powder that removes 99% of bacteria and germs

• Water filters

• Air and odor filters for refrigerators

• Air purifier filters

These products ensure the highest levels of hygiene and operational efficiency across all LG home appliances.

Commitment to Sustainability and Preventive Care

LG Egypt reaffirms its long-term commitment to supporting Egyptian communities through sustainable initiatives that enhance quality of life and promote preventive maintenance and environmental responsibility.

Through these continuous efforts, LG Egypt continues to set a benchmark for corporate sustainability, ensuring that “Life’s Good” is not just a slogan—but a lived reality for all.