The road to the FIFA World Cup 26 officially begins with Visa. As the Official Payment Technology Partner of FIFA and a global leader in digital payments, Visa is offering cardholders worldwide—whether holding Visa Credit, Debit, or reloadable prepaid cards—exclusive early access to apply for tickets to the most anticipated sporting event on the planet.
The inaugural Visa Presale Draw was announced at the Visa Payments Vault event held in Washington, D.C., attended by government officials from Canada, Mexico, and the United States. The event celebrated trilateral collaboration among the host countries and highlighted sport’s unifying power during the Visa FIFA World Cup 26 Reception.
Leila Serhan, Senior Vice President and Group Country Manager for North Africa, Levant, and Pakistan at Visa, commented:
“The FIFA World Cup 26 is a moment of pride and opportunity for our region. From Pakistan, where the official match ball is crafted with world-class precision, to Jordan, celebrating its historic first qualification, the North Africa, Levant & Pakistan region is deeply woven into this tournament. At Visa, we’re not just connecting fans to football — we’re empowering communities, entrepreneurs, and small businesses to thrive on the global stage. This is our time to shine.”
Empowering Fans
From September 10 to 19, Visa cardholders—including Credit, Debit, and reloadable prepaid cards—can enter the Visa Presale Draw, a randomized selection process granting selected fans the chance to purchase tickets before general sales open. Interested cardholders must create a FIFA ID via FIFA.com/tickets to participate. Winners will be notified by email starting September 30 and given a dedicated time slot in October to complete their purchases on a first-come, first-served basis. Visa will be the exclusive payment method during the presale window. Learn more about the Visa Presale Draw here.
Romy Gai, FIFA Chief Business Officer, said:
“Excitement for the FIFA World Cup 26 is building fast, and September 10 is a date every football fan should mark in their calendar. We’re delighted to continue our partnership with Visa to give fans the very first chance to secure a seat at the greatest show on earth. A ticket to the FIFA World Cup isn’t just a ticket—it’s a gateway to the most inclusive and spectacular tournament in history. Everyone will want to be part of this moment, so be sure to create your FIFA ID and have your Visa card ready.”
Supporting Communities and Small Businesses
As Visa cardholders worldwide prepare to secure exclusive ticket access, Visa is also committed to helping businesses capitalize on the global spotlight. Through sharing expertise and trends, Visa supports local vendors—from street sellers in Mexico City to boutiques in Kansas City and bakeries in Vancouver—to harness the economic benefits of World Cup tourism, driving sustainable growth in host cities. Additional program details will be shared as the tournament draw approaches.
A Tournament Like No Other
The FIFA World Cup 2026 promises to be historic, featuring 48 teams competing in 104 matches over 39 days across 16 iconic host cities. It will be the first-ever tri-country hosted tournament in North America. With nearly 20 years of partnership, Visa and FIFA continue innovating to enhance access and experience for fans, businesses, and communities alike.
